Over The Top Devices And Services Market Research Insights with Growth, Upcoming Trends, Demand, Outlook, Segmentation, Opportunities and Forecast to 2027 | Grand View Research, Inc.

 Breaking News
  • No posts were found

Over The Top Devices And Services Market Research Insights with Growth, Upcoming Trends, Demand, Outlook, Segmentation, Opportunities and Forecast to 2027 | Grand View Research, Inc.

November 17
17:13 2021
Over The Top Devices And Services Market Research Insights with Growth, Upcoming Trends, Demand, Outlook, Segmentation, Opportunities and Forecast to 2027 | Grand View Research, Inc.
“Grand View Research, Inc. – Market Research And Consulting.”
According to a new report published by Grand View Research, the OTT media services offer higher accessibility, connectivity, convenience, and portability compared to traditional cable and satellite services. Additionally, the deployment of advanced technologies by service providers and the provision of customized content has created immense attractiveness for the industry and is expected to accelerate revenue generation over the next seven years.

The global over the top devices and services market size was valued at USD 56.40 billion in 2019 and is expected to expand at a compound annual growth rate (CAGR) of 18.6% from 2020 to 2027. The substantial growth of the media and entertainment industry and the increasing demand for high-quality streaming content over smart devices are some of the critical factors driving the industry. The OTT media services offer higher accessibility, connectivity, convenience, and portability compared to traditional cable and satellite services. Additionally, the deployment of advanced technologies by service providers and the provision of customized content has created immense attractiveness for the industry and is expected to accelerate revenue generation over the next seven years.

 

Since the onset of the COVID-19 pandemic, strict lockdowns imposed by various government authorities led to people being confined to their homes, which significantly increased online video streaming and led to a notable increase in the demand for over the top devices and services. However, key manufacturers had suspended their manufacturing operations in countries across the Asia Pacific and Europe, drastically impacting the production of new devices. Besides, the pandemic has also affected consumer purchase behavior, with spending patterns focused on essential goods rather than luxury items, which is hampering market growth to a certain extent, specifically in the emerging and underdeveloped nations.

 

Browse full report with Table of Content @ https://www.grandviewresearch.com/industry-analysis/over-the-top-ott-devices-services-market

 

Over The Top Devices and Services Market Highlights

  • On the basis of content, the OTT video segment accounted for the largest revenue share of 49.4% in 2019 and is projected to maintain its lead over the forecast period. The increasing number of OTT subscriptions have majorly driven the segment’s revenue.
  • On the basis of revenue source, the Ad-based Video on Demand (AVOD) segment accounted for the largest revenue share of 38.8% in 2019. AVOD OTT platforms have attracted substantial attention over the past years, which has supported revenue generation.
  • On the basis of platform, the mobile devices & computers segment accounted for the largest revenue share of 55.7% in 2019 and is expected to maintain its lead over the forecast period. Continuous innovations in mobile devices and computers have resulted in the development of advanced apps that allow easy downloads, access to live videos and music, and streaming of live content.
  • On the basis of deployment, the on-premise deployment segment accounted for the largest revenue share of 57.8% in 2019 owing to the high dependency on streaming infrastructure and equipment over the past decades.
  • On the basis of device type, streaming sticks accounted for the largest demand share of 53.4% in 2019 and is expected to maintain its lead over the forecast timeframe. Streaming sticks have gained immense popularity over the past few years due to their compact size and cost-effectiveness.
  • On the basis of geography, North America accounted for the largest revenue share of 46.2% in 2019 and is expected to maintain its lead over the forecast period. The region is home to prominent verticals capable of making necessary investments in advanced and reliable IT infrastructure for the continuously growing data traffic. Moreover, due to higher disposable income levels, the consumer willingness to pay for premium content or a subscription is much higher in the region, which is supporting the regional market growth.

 

For Requesting a Sample Copy of This Report, Please Visit @ https://www.grandviewresearch.com/industry-analysis/over-the-top-ott-devices-services-market/request/rs1

 

Over The Top Devices and Services Market Segmentation

Grand View Research has segmented the global over the top devices and services market on the basis of content, revenue source, platform, deployment, device type, and region:

Over The Top Devices and Services Content Outlook (Revenue, USD Billion, 2016 – 2027)

  • VoIP
  • Text & Images
  • Video

Over The Top Devices and Services Revenue Source Outlook (Revenue, USD Billion, 2016 – 2027)

  • AVOD
  • SVOD
  • TVOD
  • Others

Over The Top Devices and Services Platform Outlook (Revenue, USD Billion, 2016 – 2027)

  • Mobile Devices & Computers
  • Smart TVs & Set-top Box
  • Gaming Console

Over The Top Devices and Services Deployment Outlook (Revenue, USD Billion, 2016 – 2027)

  • On-premise
  • Cloud

Over The Top Devices and Services Device Type Outlook (Revenue, USD Billion, 2016 – 2027)

  • Streaming Media Players
    • Streaming Box
    • Connected Gaming Console
    • OTT Set-top Box
    • Others
  • Streaming Sticks

Over The Top Devices and Services Regional Outlook (Revenue, USD Billion, 2016 – 2027)

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • U.K.
    • France
    • Italy
    • Netherlands
  • Asia Pacific
    • China
    • Japan
    • Southeast Asia
    • South Korea
    • India
  • Latin America
    • Mexico
    • Brazil
  • Middle East & Africa

List of Key Players in the Over the top Devices and Services Market

  • Akamai Technologies Bayer AG
  • Amazon.com
  • Apple Inc.
  • Brightcove Inc.
  • Disney + Hotstar
  • Google Inc.
  • Hulu
  • Limelight Networks Inc.
  • Microsoft Corporation
  • Netflix Inc.
  • Roku, Inc.

 

Inquire more or share questions if any before the purchase on this report @ https://www.grandviewresearch.com/inquiry/4556/ibb

 

About Grand View Research:

Grand View Research is a market research and consulting company, registered in the State of California and headquartered in San Francisco. The company offers comprehensive syndicated research reports, customized research studies, and consulting services to cater to specific business needs. The database of Grand View Research is deployed by the world’s eminent academic institutions and Fortune 500 companies. The company assists its clients to strategize their objectives and gain a clearer picture of the global and regional business environment.

Media Contact
Company Name: Grand View Research, Inc.
Contact Person: Sherry James, Corporate Sales Specialist – U.S.A.
Email: Send Email
Phone: 1888202951
Address:Grand View Research, Inc. 201 Spear Street 1100 San Francisco, CA 94105, United States
City: San Francisco
State: California
Country: United States
Website: https://www.grandviewresearch.com/industry-analysis/over-the-top-ott-devices-services-market

Categories